Hello everyone, nice to meet you.
I’m Masu, the managing director of Hands-on Local SAKE.☺️
This article introduces the [Online Sake Brewery Study Abroad] we are conducting for first-time visitors.♪
- I found it by chance, but I don't know what benefits it has.
-
I'm thinking about whether or not to buy it
If so, please watch till the end!
We would like to introduce not only the benefits of participating, but also why we started this service.
Hands-on local SAKE
Management Representative Massu
Table of contents
- What is [Online Sake Brewery Study Abroad]?
- Have you ever experienced something like this?
- Your sake life will change dramatically!
- What are the characteristics of online sake brewery study abroad?
- ❶Carefully selected sake comparison sets and snacks delivered every month
- ❷A toast directly with the creator♪Enjoy learning about alcohol from professionals
- ❸It's friendly and interactive and fun! You can make drinking friends all over the country
- ❹Even if you miss it, you can watch the archive
- ❺Skip or cancel anytime
- Why did you decide to launch this service?
- Future food and drink demand will be 70-80%
- Added value of “sharing stories about alcohol and food”
- About [Real Sake Brewery Study Abroad]
- Creating life-changing encounters through sake
What is [Online Sake Brewery Study Abroad]?
What is [Online Sake Brewery Study Abroad]?A regular sake service that allows you to toast directly with the presidents and brewers of local sake breweries from the comfort of your own home.It is♪
As soon as you purchase, you will also become a "sake brewery student".
Sake Brewery International students can have sake from a different brewery delivered to their home every month, and later toast directly with the makers of that sake!
“Make regular drinks delicious through learning”
The concept of this service is“Make regular drinks delicious through learning”It is.
Normally, when you buy alcohol at an izakaya or liquor store, you just drink it.There was no way to know who was making the alcohol and what kind of thoughts they had in mind.I think so.
In the first place, sake has various proper names such as junmai, honjozo, ginjo, etc., and I think most people drink it without really understanding it.
However, by toasting directly with the makers and learning about alcohol through this [Online Sake Brewery Study Abroad] program, you will be able to enjoy the deliciousness of everyday sake!
In addition to the taste of alcohol,You will be able to enjoy the thoughts and personality of the creator.So, once you see a drink made by a person who has toasted it, you will be able to remember the face and voice of the person who made it.♪
Have you ever experienced something like this?
In fact, many of you may have had similar experiences.
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At a pub or liquor store
I'm confused when someone asks me, "What's your favorite flavor of alcohol?" - Even if you want to gift alcohol to a friend, you don't know what kind to choose.
- Even if I want to try something else, I always end up choosing the same drink.
Actually, I, Massu, the representative of this service, had a similar problem.
Even when I looked at the menu at the bar, I didn't know what it was, so I left it up to the staff and the people in the place.
“It would be cool if I could someday recommend alcohol to friends, girlfriends, etc.”
Even though I thought so, the days had passed.
Your sake life will change dramatically!
However, by using this "Online Sake Brewery Study Abroad" program, your sake life will change dramatically starting tomorrow!
- You can have a toast directly with local sake brewers who you would not normally be able to talk to.
- You can discover famous sake from unknown regions.
- Learn about your favorite alcoholic beverages
- You will be able to recommend alcohol to friends, girlfriends, etc.
- You can make friends who love sake all over the country.
Even though I was originally an amateur when it came to alcohol,“I want to convey the creator’s feelings!”I started this service with just that passion, and before I knew it, I had become so knowledgeable about sake that I was able to pass the sake master's exam!
By the way, I'm the type of person who doesn't like alcohol and turns bright red easily, but since I've learned about alcohol, I've been able to enjoy every drop of it.
like me
- I don't really drink alcohol, but I like going to drinking parties!
- I want to be able to enjoy small amounts because I'm not strong!
Recommended for those who♪
What are the characteristics of online sake brewery study abroad?
Now, I will briefly explain 5 features of online sake brewery study abroad!
❶A carefully selected sake comparison set will arrive every month.
Once a month, you will receive a carefully selected sake comparison set!
*Capacity may vary depending on the theme.
You can enjoy famous sake from unknown local sake breweries every month, so you won't be influenced by your own biased tastes.
The sake breweries that will be performing from next time onwards will be decided through a general election by sake brewery students.
If you become a sake brewery international student, you can also vote.
(*We may ask sake breweries recommended by the management to perform.)
❷A toast directly with the creator♪Enjoy learning about alcohol from professionals
Direct interaction with creators for two hours once a month from 19:00 to 21:00 on Saturday♪
You can hear everything from the basic information about alcohol, recommended pairing dishes, and the stories and thoughts behind sake brewing from the professional sake makers.
Once you toast with the creator, you will become a fan from the bottom of your heart!
❸It's friendly and interactive and fun! You can make drinking friends all over the country
We have appointed a professional facilitator who is active in TV stations, etc., and we value interaction between creators and participants, so participants can ask questions directly to the creators!
Also, our club has a very homely atmosphere, so I think even first-timers can feel at ease joining our club.
Furthermore, you can use Zoom's small room function to exchange opinions with sake fans from all over the country, so you can make drinking friends from all over the country.
After the first party, we will also hold an after-party where participation is optional, so if you are not yet able to talk enough, you can also participate in the after-party.♪
❹Even if you miss it, you can watch the archive
Even if you are inconvenient on the day of your online sake brewery study abroad experience, there is no need to worry.
You can watch the archive at a later date, so you can drink while watching the archive, and you can also use it for reflective learning.
❺Skip or cancel anytime
Also, even if you want to take a break this month or cancel your subscription, don't worry, you can skip or cancel your subscription at any time.♪
If you want to restart again, you can do so at any time.
(*First-time applications must be made by the deadline set each time.
Skip/cancellation procedures from the second time onwards must be completed by 23:59 on the last day of each month)
By participating in the online sake brewery study abroad program, you can learn about sake through sake."Learning about life"and"New connection"You can get it!
Drinking alcohol while listening to the story of the creator is really delicious ^^!
Why did you decide to launch this service?
After giving an overview of our service, I would like to explain a little about why we decided to launch this service in the first place.
Originally an inbound PR company
Our company has an office in Fukuoka, and the main company was launched in October 2015 when I was a fourth-year university student.
Originally, I had an encounter that changed my life while studying abroad in Australia.“Connecting people with completely different values and creating life-changing encounters.”With this in mind, we have been promoting Fukuoka tourism to foreign tourists in order to boost tourism in Fukuoka.
Also, we focused on repeat tourists among foreign tourists, and since repeat tourists tend to go to rural areas, our main focus was to communicate the appeal of rural areas within Fukuoka.
Business completely suspended due to new coronavirus
However, in 2020, the number of inbound tourists suddenly dropped due to the influence of the new coronavirus.
It had a huge impact not only on our business, but also on our clients at the time, restaurants and department stores, as well as a variety of other industries.
Above all, I was shocked when I saw a restaurant I knew was about to go bankrupt right before my eyes, and when I heard about its current sales figures.
And when I visited a sake brewery with whom I had a long-standing relationship, I saw the amount of surplus stock they had.
“What should I do after next year?”
I had no words to respond to the sake brewers who voiced such voices.
Future food and drink demand will be 70-80%
Times are changing due to this coronavirus.
I think that with the promotion of onlineization and telework, demand for food and beverages will decrease by 70-80% of its previous level.
In fact, even though the coronavirus situation is calming down (as of July 2022), it is true that the frequency of businessmen's dinner parties is decreasing.
How can we add value and create a future in the 70-80% economy?
The time for change is now upon us.
Added value of “sharing stories about alcohol and food”
So how do we add value? ?
After thinking about it for a long time, I came to the conclusion thatShare “Story of Alcohol and Food”Things.
A story begins with the creator's thoughts.That's our theory.
The point is, rather than simply eating the alcoholic beverage or food, wouldn't it taste even better if you knew what kind of person, what kind of thought went into it, and what kind of process went into making the alcoholic beverage or food?
We thought that this could lead to added value to alcohol and food.
Then,Let's connect producers and consumers directly.
That is the starting point of this service.
About [Real Sake Brewery Study Abroad]
In addition to online sake brewery study abroad, we also offer a separate service called real sake brewery study abroad.
Real Sake Brewery Study Abroad is a one-day brewery experience where you can experience sake brewing with brewers at a sake brewery, and have the freshly squeezed sake delivered to your home!
“The sake you make yourself is delicious!”We hope to convey this message and shorten the physical and psychological distance between makers and consumers.
For detailsherePlease take a look at♪
Creating life-changing encounters through sake
I am“Sake is the best tool in the world to connect people.”I think so.
``Japanese sake'': A good sake that creates a Japanese atmosphere.
As the saying goes, I would like to create a service that connects people from the heart through sake, and that changes the lives of those who drink today's cup.
It's been a long time, but we also have great feelings towards this service.
Although we have a long way to go with the new service, we will do our best to make sure everyone has fun, so we appreciate your continued support! !